Social psychologist Robert Cialdini identified Cialdini's principles of persuasion, also known as the six principles of influence, in his book "Influence: The Psychology of Persuasion." These principles outline the psychological tactics that individuals and organizations use to persuade others effectively. This short course covers the principles and how they may be used in cyber influence operations. Always keep in mind how these principles may be used against you, and, how you may use these principles within your personas, and as part of your counter operations.
Learning Objectives
Students learn the details of Cialdini's Principles as they apply directly on cyber counterintelligence, disinformation, cyber psyops, and cognitive warfare. Through the use of cyber personas, students practice methods to elicit information about adversary sock puppets.